“How Do I Get Past ‘Send Me an Email’?”
“How Do I Get Past ‘Send Me an Email’?”
If you’re asking this question, you’re asking the wrong question.
Here’s what I mean: You can go on Reddit, LinkedIn, or any sales forum and get 47 different “rebuttals” to use when a prospect says “send me an email.” You’ll get clever comebacks, witty responses, and fancy frameworks from so-called sales gurus who probably couldn’t close a door behind them, let alone cold call and actually close deals.
But here’s the problem – if you’re constantly hearing “send me an email,” the issue isn’t that you need a better rebuttal. The issue is you haven’t given them a compelling reason to stay on the phone RIGHT NOW.
The Real Problem With The Send Me an Email Objection.
When a prospect says “send me an email,” what they’re really saying is: “I don’t see why this conversation is worth my time.”
That’s it. That’s the whole issue.
They’re not actually busy. They’re not going to read your email. They’re not sharing it with their team. They’re getting you off the phone in the politest way possible because you haven’t earned the right to their time yet.
Why Rebuttals Don’t Work
Most sales reps hear “send me an email” every single day. Sometimes multiple times per day. Then they go looking for better responses, better scripts, better “tricks” to overcome the objection.
But you’re treating a symptom, not the disease.
The reps who master the PROCESS stop hearing “send me an email” almost entirely. I’m talking once a year, maybe. Not once a day.
The difference? They’ve fixed the root cause.
What You Actually Need to Fix
Before you ever pick up that phone, you need three things:
1) The right intent – Your goal is to see if you can help them, not to pitch them. If you’re calling to sell, they feel it. If you’re calling to help, they feel that too.
2) Know how to control without being controlling – There’s a massive difference between leading a conversation and bulldozing it. You need to guide the call, but prospects need to feel like they’re in control.
3) Master what each step does – Most reps wing it. They have a general idea of what to say, but they don’t understand what each part of the call is designed to accomplish. That’s like trying to bake a cake without knowing what flour does.
The Real Solution: Master the Process, Not the Script
Here’s what actually works:
Your opening value statement needs to be so clear, so relevant, and so compelling that the prospect thinks “okay, I need to hear this.”
Not a gimmicky pattern interrupt. Not “did I catch you at a bad time?” Not any of the LinkedIn guru nonsense.
A real value statement that makes them understand: “This person might actually be able to help me with something I care about.”
The #1 sales call formula breaks the entire sales process down into small, manageable steps. Each step has a specific purpose. Each step builds on the last one.
When you master the process, THEN you create your script to match that process. THEN you practice through roleplay until it becomes second nature.
That’s the sequence: Process → Script → Practice.
Most reps do it backwards. They grab a script, skip the practice, and wonder why they keep hitting the same objections.
Bottom Line
Stop looking for clever rebuttals to “send me an email.”
Start looking at why you’re hearing it in the first place.
Fix your opening. Fix your process. Fix your intent.
Master those three things, and “send me an email” disappears from your cold calls almost entirely.
That’s not theory. That’s 30+ years as a straight commission inside sales rep and 18+ years training over 10,000 sales professionals talking.
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